About First Wax in Beesd

Meet Aleksandra

I am Aleksandra Kravchenko, owner of First Wax. With nine years of experience and more than 1,000 clients, I have been offering waxing, Brazilian wax, intimate bleaching and laser hair removal in my own studio in Beesd since 2021. I carry out every treatment myself, calmly, attentively and with honest advice.

Experience
9 years
Clients
1,000+
Google reviews
5.0 from 61
Aleksandra Kravchenko, owner of First Wax in Beesd
My story

From logistics engineer to hair removal specialist

I was born in Kaliningrad, Russia, where I graduated as a logistics engineer. That profession is all about precision and good planning. Yet my heart lay elsewhere. In 2018 I took a training course in sugaring, hair removal with sugar paste, and from the very first day I knew: this is my passion.

So I went for it completely and trained as a beautician in Kaliningrad. There I learned to work with different types of wax, including Lycon, the premium wax I still use today.

In 2019 I moved to the Netherlands for love, and I have been happily married there since 2023. Here I wanted to continue my passion: on 31 December 2020 I registered First Wax with the Chamber of Commerce, and on 3 March 2021 I opened my own studio in Beesd. In mid-2024 I also obtained my laser diploma from Alma Lasers, the manufacturer of the Soprano Titanium. So now I can help you to smooth skin, with waxing for weeks or with laser for the long term.

Aleksandra signing the First Wax registration at the Chamber of Commerce, 31 December 2020
Laser diploma
Alma Lasers, 2024
Laser device
Soprano Titanium Special Edition
Wax
Premium Lycon wax
Training
Beautician, Kaliningrad
Experience
Waxing 9 years, intimate bleaching 6 years, laser 2.5 years
Languages
Dutch, English and Russian
Aleksandra receiving her sugaring certificate in Kaliningrad, 2018
Diplomas and certificates

Where it started: sugaring in 2018

In 2018 I completed the sugaring course in Kaliningrad, with top marks (a 10 out of 10). My teacher wrote about me at the time:

“Very gentle, careful and dedicated, and very talented too. She is just terribly afraid of hurting anyone. Sasha, congratulations on completing the course. I wish you every success, you are wonderful!”

My sugaring teacher, Kaliningrad 2018 (translated from Russian)

I have never lost that fear of hurting someone. That is why I still work calmly and carefully, so that hair removal is as comfortable as possible for you.

How I work

What you can count on at First Wax

Hair removal is personal. That is why I work in a way that makes you feel at ease from the very first moment.

Personal attention

You are always treated by me, by appointment only, in a calm private studio. So there is always time for your questions.

Clean and careful

I work with fresh materials and premium products, and check beforehand whether a treatment suits your skin.

Honest advice

I also tell you what is not possible, for example that grey or white hair cannot be treated with laser. So you know exactly what to expect.

From start to now

Key moments of First Wax

  1. 2018
    The passion begins

    A training course in sugaring, followed by beautician training in Kaliningrad.

  2. 2019
    To the Netherlands

    Moved to the Netherlands for love.

  3. 31 December 2020
    Registered with the Chamber of Commerce

    First Wax officially started. Read the story

  4. 3 March 2021
    The studio in Beesd opens

    A calm studio of my own on Prins Constantijnstraat. See the opening

  5. 15 June 2024
    Laser hair removal with the Soprano Titanium

    Laser diploma obtained from the manufacturer Alma Lasers. More about the laser

  6. 2 September 2026
    Welcome, Davin

    Our family has grown, so the studio is temporarily closed. Read the post

  7. Early November 2026
    Reopening

    From early November you can book again.

The studio

A look inside the studio

In the studio at Prins Constantijnstraat 48 in Beesd I treat you in complete calm.

Treatment room of First Wax in Beesd Soprano Titanium laser at First Wax Wooden wall with the First Wax letters
Aleksandra Kravchenko in the First Wax studio
Personal advice

Get to know us or ask a question?

Not sure which treatment suits you? Feel free to send me a message and I will think along with you. The studio is temporarily closed, but I am already happy to answer your question via WhatsApp.